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The Folklore Edit

The latest in industry news, designer interviews and retail trends

12 Latinx-Owned Brands to Know: Nopalera

Discover our curated lineup of Latinx-owned wholesale brands across fashion, beauty, and lifestyle

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Hispanic Heritage Month: 12 Latinx-Owned Brands to Know

My Folklore: Priscilla Jiminian of Skinergy Beauty interview

The woman behind the diverse-led skincare brand speaks to us on why her Latina heritage is integr...

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My Folklore: Founder Priscilla Jiminian on Skinergy Beauty Being a Vehicle of Diversity

My Folklore: Ila Ceramica founder Camila Apaez interview

The ceramicist on her creative process, exploring new paths and prioritizing sustainability 

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My Folklore: Ila Ceramica Founder Camila Apaez on Staying True to Her Voice

The Top Holiday Home Decor Trends

Key product categories within the homeware and decor space that are perfect for the holidays

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The Trend Report: The Top Holiday Home Decor Ideas for the Festive Season

Interview with Martha J Nieto, founder of Latinx-owned brand The Lulo Project

Celebrating Hispanic Heritage Month with the designer, who shares her inspirations and brand ethos

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Designer Martha J Nieto on Creating the Feeling of Home With The Lulo Project

The Folklore Connect Debuts at Paris Fashion Week, Showcasing Global Designers

The event will present 10 diverse designers and give retailers access to brands they otherwise wo...

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The Folklore Connect Showroom to Make its International Debut at Paris Fashion Week

Inside The Folklore Connect’s Second Seasonal NYFW Showroom

The four-day event showcased the Spring/Summer 2024 collections of 15 diverse and sustainable brands

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Inside The Folklore Connect’s Second Seasonal NYFW Showroom

The Case Study: V.BELLAN’s Successful Wholesale Expansion into Bergdorf Goodman

Since joining the Connect platform, the jewelry brand has launched online and in-store at Bergdor...

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The Case Study: V.BELLAN’s Successful Wholesale Expansion into Bergdorf Goodman

Jasmine Rennie Gracemade

How the LA brand strikes a balance between modesty and self-expression with minimalist designs

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Gracemade’s Journey of Faith and Fashion with Founder Jasmine Rennie

The Folklore Connect New York Fashion Week Showroom Returns for the SS24 Season

The four-day event will enable retailers to discover and source diverse and sustainable brands in...

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The Folklore Connect New York Fashion Week Showroom Returns for the SS24 Season

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